ORGANIZATION OF PROJECT MANAGEMENT FOR THE DEVELOPMENT OF REGIONAL ECOSYSTEMS

Abstract

The article addresses the pressing issue of developing a structured and effective management approach for the complex process of fostering regional ecosystems. As competition among regions intensifies and demands for sustainability and social inclusivity grow, it becomes evident that rigid administrative management methods (top-down approaches) increasingly demonstrate their limitations and inefficiency. The aim of the research is to substantiate a comprehensive project-management tool adapted for the strategic development of a region's socio-economic ecosystems. The methodological basis combines systemic and synergistic approaches with modern methods in program and project management. The work defines the specific characteristics of a regional ecosystem as a managed entity, distinguishing it from a classic investment project. It substantiates the necessity of applying a multi-level governance model that integrates strategic planning at the regional (macro-) level, program coordination at the sectoral and cross-sectoral (meso-) level, and flexible project implementation at the initiative (micro-) level. A key result of the research is a conceptual model for organizing project management. This model incorporates lifecycle principles, stakeholder engagement mechanisms, and a system of criteria for performance evaluation. This tool is designed to enhance strategic alignment, optimize resource allocation, mitigate risks, increase adaptive capacity, and improve investment appeal. The theoretical significance lies in advancing the toolkit for regional economics through integration with management science. The model can be practically applied by regional authorities and planning institutions.