FEATURES OF THE ECONOMIC ACTIVITY OF A MEDICAL ORGANIZATION IN MODERN CONDITIONS

Abstract

The scientific study examines the specifics of the organization of economic activities of medical organizations, issues of the content and quality of services provided by them, including on a fee basis. The ways of carrying out long-term planned work on the sustainable development of specialized organizations based on various financing models are shown. When planning the activities of such organizations, it should be taken into account that the sphere of medical care services differs significantly from other sectors of the economy. The issues of improving the activities of a medical organization in a competitive market are considered, its differences and features related to industry affiliation and the formation of prices for services provided are highlighted. The trends of organizations' activities in modern conditions of healthcare development are analyzed, according to the requirements of improving the quality and degree of patient satisfaction. The features of the estimated financing model of medical organizations affecting their economic stability are identified and systematized. Among the priority areas of the study, the economic features, structure and content of the services provided, methods of organizing planned and long-term economic and managerial work of medical institutions were studied. The methods of analysis and synthesis of information, statistical groupings, and meaningful economic interpretation of economic practice phenomena were used.